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Business Freemium Free Tier

Lavender

AI email coach that improves cold email results
★★★★☆ 4.3 2,800 ratings
Last updated: August 2026 · Free tier available

What is Lavender?

Lavender is an AI email coach for salespeople that scores your outreach emails in real time and suggests improvements to boost reply rates — analysing tone, length and personalisation as you write. It's aimed at SDRs and sales teams who live in cold email. Free tier available; paid from $29/month. Its niche is making individual sales emails measurably more effective.

Lavender sits in the Business category and is rated 4.3/5.0 by our community — one of the most reviewed tools in its space. It offers a free tier so you can try before you buy.

Best for:
  • Sales automation
  • Customer service
  • Revenue intelligence
Not ideal for:
  • Small personal businesses
  • Non-profit organisations with no budget

Pricing Plans

PlanPriceWhat's Included
Free$0Basic access with usage limits

Pros & Cons

✓ Pros

  • ✓ Automates sales processes
  • ✓ Improves customer satisfaction
  • ✓ Scales with your team

✕ Cons

  • ✕ Enterprise pricing
  • ✕ Implementation and onboarding takes time

Ratings Breakdown

Ease of Use
8/10
Value for Money
8/10
Features
9/10
Support
7/10
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